At Simply Roots, sustainability is at the heart of everything we do. We proudly partner with various well-established farms in Ensenada, Baja California, a region recognized for its rich soil, favorable climate, and commitment to responsible farming practices. We believe that long-term agricultural success depends on protecting the environment, nurturing natural resources, and supporting the hardworking farmers who make it all possible.​

Our approach to sustainability goes beyond farming—we prioritize efficient logistics and responsible sourcing to reduce waste and maintain the freshness and integrity of our products. By partnering with HC Produce, a premier cooling and shipping center in Otay Mesa, we ensure that our produce is handled with care and efficiency, minimizing transportation time and preserving quality from farm to market.​

At Simply Roots, we are committed to transparency, ethical sourcing, and fair pricing, ensuring that the farmers we represent receive the support they need while providing our customers with the highest-quality produce at competitive prices. Our dedication to sustainability, innovation, and efficiency allows us to deliver fresh, nutritious products while fostering a stronger, more responsible food supply chain.​